Privacy Policy

We take your privacy seriously

We do not capture or store any personal information about individuals who use this website, except where you voluntarily choose to give us your personal information via email, or by using an electronic form, or enquiring about our services.

Like most modern websites we do use Google Analytics to help us understand visitor behaviour and improve the website; but this is information that is collected and presented anonymously.

We will not link, nor seek to link, an IP address with the identity of a computer user. In fact, we will not associate any data gathered from this site with any personally identifiable information from any source, unless you explicitly submit that information via a fill-in form.


All this means that your visit to our site is anonymous. Note the deliberate emphasis on anonymous, as no personally identifiable information is collected about you unless you explicitly submit that information via a fill-in form on this website. If we do need personal information from you – for example your email address to send you our newsletter – we will ask for it and you will have the option to provide it or not.

In compliance with the EU Directive on Privacy and Electronic Communications, any personal data you provide to VW Dreaming will be used exclusively for providing you with only the information you have requested.

When personal information is submitted

If you have registered for our newsletter we request your name and email address and potentially other non-specific demographic information. For example, your Business name and location. We do this firstly to ensure you are not a robot or spammer, and secondly because the more information we have the better we can understand what content is of interest to our readers. If you want to have your details removed from our records you can request this by clicking on the “unsubscribe” button that appears at the bottom of our mail outs.

3rd party tracking

We don’t really like tracking of any kind. That said, we do use social “like” buttons. If you click on a social like button, most will set a third-party cookie e.g. Twitter, Google +1, etc. Unfortunately, there is no way around this if you wish to share content socially – social networks use 3rd-party cookies.

As mentioned we also use Google Analytics to understand, in aggregate form, how visitors use the website. In turn, this will to allow us to improve it. This also involves the use of a small cookie, in exactly the same way as most sites in the internet.

If this concerns you, you can always block 3rd-party cookies. The social buttons will still work, but no visitor data will be sent to them.


We do envisage creating new services that can provide tailored support for our users, but when we do, we will let you know about those changes to the extent that they alter this Privacy Policy.